news & blog

Moving from being a subject matter expert to being a generalist is one of the biggest issues that many entrepreneurs face.

If you are building from a strong base of expertise, reputation or brand awareness you could think about Structural innovation as an option.

Radical innovation is not the most common form of innovation but it is the type that many people associate with the creation of new concepts

Incremental innovation can have a place in your product strategy but don't rely on it. It can also be expensive in terms of ROI.

If you want to stand out from the crowd you have to be memorable, and use insight and expertise to solve a real problem for your consumer.

Whilst consumers have sustainability concerns hardwired into their purchase choices, safety is more critical post-COVID19.

The 5-Day JumpStart programme launch has been a great success, and a number of brands have already asked me to look at their opportunities.

New high speed innovation service that saves time and money helping UK businesses jumpstart their sales

When the livelihoods of over 100 people are at stake, any decisions that you make are critical. I was asked to work with a large company...