helen2918Jul 17, 20202 minCould your brand be doing more?If you are building from a strong base of expertise, reputation or brand awareness you could think about Structural innovation as an option.
helen2918Jul 10, 20202 minIs it time to get Radical?Radical innovation is not the most common form of innovation but it is the type that many people associate with the creation of new concepts
helen2918Jul 3, 20203 minLittle by little. A good growth strategy?Incremental innovation can have a place in your product strategy but don't rely on it. It can also be expensive in terms of ROI.
helen2918Jun 26, 20203 minDisrupt the status quo for growthIf you want to stand out from the crowd you have to be memorable, and use insight and expertise to solve a real problem for your consumer.
helen2918Jun 4, 20201 minThe Power of 5The 5-Day JumpStart programme launch has been a great success, and a number of brands have already asked me to look at their opportunities.
-May 26, 20202 minNew High Speed innovation programme launchedNew high speed innovation service that saves time and money helping UK businesses jumpstart their sales